RUNES ATTACK AND DEFENSE
符文攻防战
PROJECT OVERVIEW / 项目概览
A graduation identity for an esports event, built on red-blue faction tension and five rune icons, running across posters, arena wayfinding, tickets and apparel.
毕业设计。用红蓝两色区分战队阵营，设计了五套代表不同赛事信息的符文图形；再把这套符号从海报延展到场馆导视路牌、入场手环和周边衣服上。
- ROLE
- Concept / Identity / Art Direction / Spatial Graphics
- SCOPE
- Individual graduation project
- STATUS
- Graduation project
- YEAR
- 2026
CHAPTER 01 / 02 · 03 IMAGES
THE POSTER IS ONLY THE START.
海报做完，观众还得能认阵营、找对路。
Faction colours show who you're rooting for; rune icons show what kind of notice you're looking at. Together they keep the arena legible without adding visual clutter.
CHAPTER 02 / 02 · 04 IMAGES
ONE CODE, MANY SCALES.
一套图形规则，从小门票排到大外墙。
Carrying the red-blue contrast and rune shapes onto tickets, arena pylons, digital boards and stage graphics so everything feels like part of one match day.
PROJECT 03 / RESULT & BOUNDARY
WHAT IS DONE.
WHAT REMAINS TRUE.
Tested on digital boards and identity guidelines rather than an actual arena event.
毕业设计方案；整套系统通过展板和数字样机推演呈现，尚未在真实线下场馆中落地验证。